LuLu partners with Qatar Cancer Society for breast cancer awareness

Published: 5 October 2024

DOHA: LuLu Hypermarket has once again demonstrated its commitment to community well-being by support-ing the “Strides in Pink” campaign launched by the Qatar Cancer Society (QCS) on 1 October, 2024, the company has said.

The initiative aims to raise awareness about breast cancer throughout October, globally recognized as Breast Cancer Awareness Month.

As part of its support, LuLu Hypermarket has introduced the ‘Shop and Donate’ campaign, where a portion of the proceeds from over 1,000 selected products will be donated to support QCS’s breast cancer awareness programs.

“This contribution is a reflection of LuLu Hypermarket’s Corporate Social Responsibility and its ongoing efforts to align with Qatar’s National Vision 2030,” the company said.

In line with the campaign, LuLu showroom staff have embraced the symbolic pink ribbon, a global em-blem of breast cancer awareness, to engage with customers and promote the importance of early de-tection and adopting a healthy lifestyle as preventive measures.

Mona Ashkanani – general manager of QCS – expressed appreciation for Lulu’s continued support, stating, “This initiative is another significant contribution from LuLu Hypermarket in helping QCS achieve its vision of becoming a community partnership platform, positioning Qatar as a leader in can-cer prevention and control.”

In last year’s campaign, LuLu Hypermarket’s efforts led to a donation of QR 125,000 to QCS from the sales of selected products.